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Overton Window and the range of political discourse

justicealliance, February 17, 2025June 3, 2025

The Overton Window is a concept in political theory and public policy that describes the range of ideas and policies that are considered politically acceptable or mainstream at any given time. It is named after Joseph P. Overton, who developed the idea while working at the Mackinac Center for Public Policy.

Key Points About the Overton Window:

  1. Range of Acceptability:
    • The Overton Window represents the spectrum of policies and ideas that the public and policymakers deem acceptable. Ideas outside this range are considered too radical or extreme to be implemented.
  2. Shifting Over Time:
    • The window is not fixed; it can shift over time due to changes in public opinion, cultural norms, or political leadership. For example, policies once considered radical (e.g., same-sex marriage or marijuana legalization) have moved into the mainstream in many countries.
  3. Influence of Advocacy:
    • Activists, thought leaders, and media can work to shift the Overton Window by promoting ideas that are initially outside the acceptable range. Over time, these ideas may gain traction and become part of the mainstream discourse.
  4. Political Strategy:
    • Politicians and policymakers often operate within the Overton Window to avoid alienating voters. However, some may deliberately push the boundaries of the window to introduce new ideas or challenge the status quo.
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